Currently available to order in several European markets, the first edition of the zero-emission Jeep has finally gone on sale. The Jeep Avenger is an important part of the American automaker’s holistic strategy, where the brand aims to be the world leader in zero-emission SUVs. Coming in at €39,500, which is about $41,500, for the first edition, the price of the base version of the Avenger is expected to cost $10,000 less, making Jeep’s Avenger a cost-effective way to make the leap to zero emissions.
Since bookings opened on October 17, the first all-electric Jeep SUV has received around 10,000 bookings on the continent. Jeep has a new easy digital purchase method that allows users to customize their vehicles online. For customers who prefer a conventional buying experience, the Jeep Avenger will also be available through dealerships, in five markets (Italy, France, Germany, Spain and Belgium).
The Avenger is equipped with a front-mounted electric motor that produces 156 horsepower and 192 pound-feet of torque. Range is promising at up to 250 miles in the WLTP cycle and up to 342 city miles. With the ability to fill up 18 miles of range in just three minutes, the Jeep Avenger can have you on the road in the time it takes to grab a coffee.
A 2023 Jeep Avenger plugged in
Jeep Avenger customers will also have “Freedom of Choice”, an offer that gives customers the choice to charge either privately through the wall box at home or publicly through an RFID card with €400 in pre-loaded credits. In addition to the electric model, in Italy and Spain, the Jeep Avenger 1st Edition will also have a 1.2-liter, 100-horsepower turbocharged engine as an option.
Unique customization options
A front 3/4 view of a 2023 Jeep Avenger
When it comes to design, the Avenger does not disappoint, inspired by the iconic Jeep look, the Jeep Avenger features its signature seven-slot grille and contrasting horizontal roofline. The EV Avenger still looks unmistakably like a Jeep. As for a reference to its size, the Jeep Avenger SUV model measures just 160.6 inches in length, less than the Jeep Renegade. While the Jeep Avenger is rated at 7.9 inches of ground clearance, it can be considered a bit of a city cruiser.
A side view of a 2023 Jeep Avenger
Available color options include Sun with Volcano roof, Granite with Volcano roof, or the version with full Vulcano livery. Customization allows customers to change the body and mirror caps and review mirror colors that can be matched with the front grill and a variety of body graphic stickers for the hood, grill, body sides and roof. 18-inch blue-accented wheels are also available for upscale style. There are an additional 130 genuine Jeep accessories that can provide customers with aftermarket customization options.
The highly customizable design and unique aesthetic features are distinguishing features of the Jeep Avenger. We checked out the build page for the Jeep Avenger EV available in Italy and were delighted to find how many ways you can really make it your own.
Smart storage and the latest technology
Jeep Avenger interior
Even at a competitive price, the interior provides a comfortable sanctuary, with smart storage solutions and the latest technology. The generous storage space holds the equivalent of a Captain’s Bag or 1.2. cubic feet. The well-organized storage is further enhanced with ambient lighting that corresponds to different driving modes. A 10.25-inch digital display gives you access to the digital TFT and Uconnect infotainment system. The wireless charging pad conveniently connects and charges your smartphone.
The Jeep Avenger is also equipped with enhanced driver assistance, with Level 2 autonomous driving capabilities. This means it can help you stay centered in your lane and keep a safe distance from the vehicle in front.
Will The Avenger be available in the US?
An action shot from the 2023 Jeep Avenger
The dimensions and design of the Avenger are intended to cater to the European small SUV market. Many European cities are banning gas-powered vehicles, so the Avenger is entering a market where there is already high demand for affordable electric cars. The Avenger has sufficient range for most European commutes, with 250 miles in the WLTP, this range would more than cover the average commuting distance of 18 miles per day.
Jeep has not announced if or when the Avenger will ever be available in the US. Affordable EVs are few and far between in the US, so this comes as a bit of a disappointment. At the moment, you have models like the Chevrolet Equinox EV and the Hyundai Kona EV competing in this segment. While the baby Jeep might be better suited to the urban jungle, we can see this filling a segment that has little competition Stateside. The first two electric Jeep SUVs expected to hit the North American market are said to be the Wagoneer S EV and Recon EV in 2024.